Kalicube Tuesdays with Katrina McKinnon

Writing Content at Scale with Humans How does CopySmiths produce 1,000s of blog articles for eCommerce stores without using AI? In this episode, we’ll break down the exact steps used by Katrina and her Kenyan writing team to produce 4,000,000 words in the last 2 years. Why is Kenya the newest and best region for outsourcing? Kenyan writers aren’t available via the usual job boards, so we discuss where to find writers and how vet their skills before hiring. We’ll run through a checklist of must-have components in every article before you make payment to writers. Finally, we’ll dive into the systems that CopySmiths use to ensure quality stays high, and volume of output increases. Further Reading: https://www.linkedin.com/pulse/sop-article-checklist-katrina-mckinnon/ Join Katrina McKinnon and Jason Barnard for this week’s episode of Kalicube Tuesdays! Organised by Kalicube in partnership with Wordlift. Part of the Kalicube Tuesdays series.